Digital toys are toys that incorporate some form of interactive digital technology.[49] Examples of digital toys include virtual pets and handheld electronic games. Among the earliest digital toys are Mattel Auto Race and the Little Professor, both released in 1976. The concept of using technology in a way that bridges the digital with the physical world, providing unique interactive experiences for the user has also been referred to as "Phygital."[50]
For the hobby enthusiast we carry everything needed for model building, trains, RC vehicles, rocketry, drones, and more. If you’re looking for outdoor games and activities to encourage the entire family to get out and play, explore our sports & outdoors store, where you’ll find ride-ons, play tents, playsets, Nerf blasters, flying toys and more. Here you can also find safety and sport-specific gear like helmets, shin guards, racquets, and basketballs.
DigiMuse Presents unveils the awarded projects from the inaugural DigiMuse Open Call that bring to life the possibilities of blending history, art and technology. Visitors can discover hidden stories and learn more about the fascinating artefacts at the National Museum of Singapore through a wide range of prototype projects. These include new experiences in immersive reality, dynamic conversations enabled by artificial intelligence, and many more! 

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In an effort to reduce costs, many mass-producers of toys locate their factories in areas where wages are lower. China manufactures about 70 percent of the world’s toys and is home to more than 8,000 toy firms, most of which are located in the Pearl River Delta of Guangdong Province.[42] 75% of all toys sold in the U.S., for example, are manufactured in China.[20] Issues and events such as power outages, supply of raw materials, supply of labor, and raising wages that impact areas where factories are located often have an enormous impact on the toy industry in importing countries.
A toy is an item that is used in play, especially one designed for such use. Playing with toys can be an enjoyable means of training young children for life in society. Different materials like wood, clay, paper, and plastic are used to make toys. Many items are designed to serve as toys, but goods produced for other purposes can also be used. For instance, a small child may fold an ordinary piece of paper into an airplane shape and "fly it". Newer forms of toys include interactive digital entertainment. Some toys are produced primarily as collectors' items and are intended for display only.
Research on the repercussions of gender in toys suggests that play should be encouraged to be more gender neutral in order to work towards a desegregation of the genders.[32] Too, researcher Carol Auster and Claire Mansbach promote that allowing children to play with toys which more closely fit their talents would help them to better develop their skills.[39] In terms of parental influence, a study found that parents who demonstrated some androgynous behavior have higher scores in support, warmth, and self-worth in regards to the treatment of their children.[34] Even as this debate is evolving and children are becoming more inclined to cross barriers in terms of gender with their toys, girls are typically more encouraged to do so than boys because of the societal value of masculinity.[26]
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