In addition to our specialty stores in Toys & Games, we have our new releases section that features the latest products added to our selection. Our best sellers list highlights toys and games that are most popular with our customers, showcasing top toys from brands like Baby Alive, American Girl Dolls, Lego Ninjago, and Shopkins. Looking for toys and games from your favorite brands in one location? Our featured-brands section showcases entire product selections from top brands, including LEGO, Mattel, Hasbro, Fisher-Price, LeapFrog,Melissa & Doug, Play-Doh , Green Toys , Barbie , Playmobil, Disney, Nerf, Hot Wheels, Funk Pop! and Magformers. We also have a huge selection of specialty toy brands such as Bruder, Sprig, Hape.
There have also been issues of toy safety regarding lead paint. Some toy factories, when projects become too large for them to handle, outsource production to other less known factories, often in other countries. Recently, there were some in China that America had to send back. The subcontractors may not be watched as closely and sometimes use improper manufacturing methods. The U.S. government, along with mass market stores, is now moving towards requiring companies to submit their products to testing before they end up on shelves.[51]

ThinkGeek's Gift Center has creative ideas for every occasion for all of your friends and family members. Whether you're searching for a unique gift you won't see at your local big box store for the Star Wars-lover in your life or just something fun and geeky for under $20, you can find everything you need (and a lot of stuff you don't) in our Gift Center. And if you don't find just the perfect thing, you can fall back on our Gift Cards and Wish Lists for the pickiest people on your list (you know who you are).
Promotional gifts vary from the normal gifts. The recipients of the gifts may be either employee of a company or the clients. Promotional gifts are mainly used for advertising purposes. They are used to promote the brand name and increase its awareness among the people. In promotional gifting procedures, the quality and presentation of the gifts hold more value than the gifts itself since it will act as a gateway to acquire new clients or associates.
Research on the repercussions of gender in toys suggests that play should be encouraged to be more gender neutral in order to work towards a desegregation of the genders.[32] Too, researcher Carol Auster and Claire Mansbach promote that allowing children to play with toys which more closely fit their talents would help them to better develop their skills.[39] In terms of parental influence, a study found that parents who demonstrated some androgynous behavior have higher scores in support, warmth, and self-worth in regards to the treatment of their children.[34] Even as this debate is evolving and children are becoming more inclined to cross barriers in terms of gender with their toys, girls are typically more encouraged to do so than boys because of the societal value of masculinity.[26]
While some parents promote gender neutral play, many parents encourage their sons and daughters to participate in sex-typed activities, including doll playing and engaging in housekeeping activities for girls and playing with trucks and engaging in sports activities for boys.[33] Researcher Susan Witt said that parents are the primary influencer on the gender roles of their children.[34] Parents, siblings, peers, and even teachers have been shown to react more positively to children engaging in sex-typical behavior and playing with sex-typical toys.[35] This is often done through encouragement or discouragement, as well as suggestions[34] and imitation.[28] Additionally, sons are more likely to be reinforced for sex-typical play and discouraged from atypical play.[35] However, it is generally not as looked down upon for females to play with toys designed "for boys", an activity which has also become more common in recent years.[36] Fathers are also more likely to reinforce typical play and discourage atypical play than mothers are.[37] A study done by researcher Susan Witt suggests that stereotypes are oftentimes only strengthened by the environment, which perpetuates them to linger in older life.[34]
Emoji Enchantimals Engino Ever Wonder Faber-Castell Fairies & Wizards Fancy Nancy Fashion Angels Fast Lane Feisty Pets Fidget Ninja Finding Dory Fisher-Price Franklin Sports Frozen Funko Furreal Friends Gel-a-Peel Gemmies Gift'Ems Grossery Gang Halo Hanazuki Hasbro Hasbro Gaming Hatchimals Hot Wheels Ideal Identity Games Imaginarium Incredible Novelties Jakks Pacific Jurassic World Just Like Home K'Nex
However, in other cultures, toys are used to expand the development of a child's cognition in an idealistic fashion. In these communities, adults place the value of play with toys to be on the aspirations they set forth for their child. In the Western culture, the Barbie and Action-Man represent lifelike figures but in an imaginative state out of reach from the society of these children and adults. These toys give way to a unique world in which children's play is isolated and independent of the social constraints placed on society leaving the children free to delve into the imaginary and idealized version of what their development in life could be.[18]
SHOP INDIGO’S ASSORTMENT OF THE BEST TOYS AND PRODUCTS FOR TODDLERS, KIDS AND TWEENS. WITH THOUSANDS OF UNIQUE ITEMS TO CHOOSE FROM, THE CHOICES ARE ENDLESS. LOOKING FOR GREAT GIFTS FOR KIDS? FROM LOL SURPRISE TO SLIME TO LEGO TO FINGERLINGS, WE HAVE ALL THE COOL TOYS KIDS WANT. MAKE FAMILY TIME FUN AND SPECIAL WITH OUR ASSORTMENT OF THE BEST BOARD GAMES AND PUZZLES LIKE SETTLERS OF CATAN, JENGA, TELESTRATIONS, AND MONOPOLY. SPARK THEIR CREATIVITY WITH OUR SELECTION OF ARTS & CRAFTS KITS, DRESS UP COSTUMES AND BUILDING SETS. ENCOURAGE YOUR CHILD’S NURTURING INSTINCT WITH DOLLS AND PLUSH TOYS FROM BRANDS YOU TRUST LIKE AMERICAN GIRL, WELLIE WISHERS, GLITTER GIRLS, AND TY. INSPIRE YOUR LITTLE THINKER WITH GREAT STEM TOYS THAT MAKE LEARNING FUN. SHOP THE BEST TOYS FOR PRESCHOOLERS WITH BRANDS LIKE MELISSA & DOUG, PAW PATROL, PJ MASKS, AND PEPPA PIG. FREE SHIPPING ON ORDERS OVER $25.
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